• Tata Young
  • Amita Marie Young, born December 14th 1980 to Timothy and Bunchorn Young, has become one of Thailand's most successful musicians, having sold in excess of 12 million albums internationally. In addition to being a singer, Tata Young has experienced success in both the acting and modelling industries, including a role in the Bollywood megahit "Dhoom".

    At just 15, on the GMM Grammy label she released her first Thai album, "Amita Tata Young". Over a million copies were sold within 5 months, a feat which she matched with her follow up album "Tata 1,000,000 Copies Celebration". Tata Young achieved international recognition when she was selected to perform at the Hong Kong handover ceremony in 1997.

    Over the next 5 years, Young was to boost her profile further, including making her acting debut in the hit drama "The Red Bike Story", followed by several popular Thai feature length film. Other than singing in the opening ceremony of the Asian Games and featuring on the cover of Time magazine, she released two studio albums, the self titled "Tata Young" and "Real TT", the first of which was an instant hit.

    Following her role in "Dhoom", in which she sang the song "Dhoom Dhoom", Young achieved a great deal of success in India, the first time she had really ventured beyond the Thai market.

    It was in 2004 that Tata Young achieved superstardom throughout Asia, following the release of her first all English album, "I Believe". Launched in Singapore in February 2004, the album was a huge success, hitting 9x platinum in Thailand and selling over 300,000 copies in Japan. To date, over 1.2 million copies of the album have been sold worldwide. The controversial first single, "Sexy, Naughty, Bitchy", hit number one in Hong Kong and China and top 10 in Japan. The song dominated Asian airways for months. The second single, "I Believe" was a chart topper in Hong Kong and China, and sustained a place in the top 20 throughout the rest of eastern Asia.

    Her second all English album, "Temperature Rising", featuring the R&B and pop genres, was released in 2006. The first single, "El Nin-YO!" achieved prolonged success in Thailand, staying in the number one position for several months. The third single, "Come Rain Come Shine", achieved exposure throughout the entire Asian region after Tata Young was employed to act in a station promo for cable TV station Star World in late 2006. The promo was on air from December 2006 to mid-2007.

    While "I Believe" had discontinued production, "Temperature Rising" can still be purchased in CD stores throughout Asia as of April 2008 for approximately USD$20 (660 baht).

    Tata Young's latest album is the all Thai "One Love". Both singles, "One Love" and "Cause of Sadness" have experienced a high degree of success in Thailand. The album sells for the reasonable price of 155 baht, just over USD$4.80.

    In April 2008, Tata Young flew to Europe to record her third English album, expected to be released later this year.

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